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Ritzer, George. Explorations in the Sociology of Consumption: Fast Food, Credit Cards and Casinos. London;
Thousand Oaks, Calif.: Sage, 2001.
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With this new book, George Ritzer further cements his reputation as a leading commentator
on consumption. In doing so, he delves deeper into a variety of new territories...
Researchers into consumption and globalization will definitely want this book on
their shelves.
This... body of work has reoriented sociology to the importance of consumption
dynamics and to the new forms that consumption takes with hyper rationality, easy
credit, e-net exchanges, and rapid globalization... Ritzer has taken what is useful
from the early theorists of consumption... [and] has used his metatheoretical skills
to develop entirely new ways to understand consumption as a major force in the world
today.
Professor Jonathan H. Turner, University of California at Riverside