Aspers P. Markets in Fashion: A phenomenological approach. L.; N.Y.: Routledge, 2005.

Оглавление Аннотация Рецензии Текст

Forword by Karin Knorr Cetina...........................................................	ix
Preface to the second edition............................................................	xiv
Preface to the first edition.................................................................	xv
1. Introduction................................................................................	1
Research questions..........................................................................	2
Photography and fashion..................................................................	2
Art, money and craft in photography.................................................	4
The production of pictures................................................................	6
A note on the organization of this book.............................................	10
2. The study of markets..................................................................	11
Types of markets..............................................................................	12
Economic theories of markets...........................................................	14
Sociological theories of markets........................................................	18
Summary...........................................................................................	27
3. An overview of the fashion photography business..................	29
The markets.....................................................................................	30
The actors who produce fashion photographs...................................	33
The magazine...................................................................................	54
The role of the advertising agency....................................................	55
Summary...........................................................................................	58
4. Fashion photographers as producers........................................	60
The meaning structure of the producers..........................................	61
The customers.................................................................................	67
To work for a magazine...................................................................	67
Working for an advertising agency..................................................	79
Two meaning structures... two markets?.........................................	84